Cinchy Dataware for Credit Unions

Knowing members personally has been the hallmark of Credit Unions. Developing and building these relationships was much easier when members stopped by their local branch almost weekly.

Today members interact with their credit union in many different ways.

There's never been a more important time to provide personalized member experiences, in every way members interact with you.

cinchy-credit-union-edition-member-experience-engine

The Member Experience Engine continually monitors all member data, such as life events and transactions. When a member comes up to a teller or sends an email for assistance, staff are notified of a product or service offering most relevant for the member. The automated workflow ensures a personalized recommendation is made direct to the member.

Less transactional - More personal

When branch activity is slow, branch staff can use member insights to reach out and provide personalized recommendations.

Liberated Data

Free the data from core systems (Corelation, Jack Henry, Fiserv) and SaaS applications (CRM, lending).

360 Member View

Give staff easy self-service access to a 360 view of all member data. Reduce reliance on IT for data access.

Insight to Action

Easily configure insights and actions to empower staff and automate effective operational workflows.

PrimeWay Federal Credit Union
“In an uncertain economic climate, credit unions can no longer tolerate the growing complexity of data integration. With this solution, we are working with Cinchy to liberate our data, reduce the cost of change, and become even more responsive to the needs of our members.”